Springfield’s shoes store test

Springfield Shoes was born as a test space with an identity that allows it to adapt to changes and endure through times.

The store furniture can be combined and rebuilt as needed. Black and white, metal and wood communications on the mirrors was the soul of this space.

There was a great team job. Visual Merchandising department and the architects was involved on the project.

Our role on this test store was a graphic design challenge and materials study to create a new universe for the Springfield accessories.